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| Introduction to Red Stripe
Red Stripe is a Jamaican lager brand that has become inherent with good music and a spirit of youthful rebellion.
Objectives of the Red Stripe projects
Evolving Media supports the offline presence with creative marketing solutions. Objectives:
* strengthen the brand position as inherent with Jamaican music
* drive revenues at major music events
- Red Stripe
Interactive website to promote the brand and engage the audience, communicating the message that Red Stripe\'s history is with Jamaican Music.
Red Stripe Guitar Promotion
With heritage in Jamaican music, Evolving Media designed a Red Stripe branded guitar, offering it as a prize for competition winners. Red Stripe plectrums distributed at music festivals helped to support related promotions.
Our marketing services and consultancy have helped strengthen Red Stripe as a brand, delivering increased brand awareness and have proven to be a driver of revenues for the business.
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